Sana Farooqui
Senior Product Designer creating digital experiences used by 5M+ people every month across classiefieds, marketplaces, B2B platforms and AI-powered experiences.
I'm drawn to complex problems and thoughtful details, looking for the simplicity in between designing for people, the business, and the bigger picture.
Hi, I am Sana.
Product Designer who finds clarity in complexity and humanity in technology
My journey into product design wasn't exactly a straight line. It started with an early fascination with creativity and took me through visual communication, agency and brand design, digital marketing, and even a year teaching design at university. That mix of experiences has shaped the designer I am today.
I enjoy taking messy, ambiguous problems and turning them into experiences that feel simple, purposeful and thoughtful. I'm drawn to the space where user needs, business goals and good design craft meet. And I care as much about the bigger picture as I do the details.
Beyond designing, I’m always learning and exploring new perspectives. I enjoy collaborating with people, exchanging ideas, and staying curious about the world around me.
Outside work, I love painting, experimenting with hand lettering, and exploring new creative outlets. I’m also a food enthusiast who enjoys discovering new places around the city and finding inspiration in the little details around me.
The values
behind my work
Transparency
I value open communication and building trust through clarity.

